• Stark Sportswear.

  • /

Year

2022

Year

2022

Year

2022

Scope

Brand Identity, UX Design, and Product

Scope

Brand Identity, UX Design, and Product

Scope

Brand Identity, UX Design, and Product

Collaborators + Influencers

Stafford Construction

Collaborators + Influencers

Stafford Construction

Collaborators + Influencers

Stafford Construction

The Rosebank Image
The Rosebank Image
The Rosebank Image

An innovative design for a fitness brand: a closer look at Stark Sportswear's case study inlcuding it's brand identity and user experience.

Stark Sportswear is a fitness-focused brand that is committed to promoting the importance of fitness and encouraging people to live a healthy lifestyle. The brand features a unique and memorable logo, eye-catching logo animations, and a user-friendly app with an intuitive interface. The first step in the process was to research and analyze the sportswear market, specifically in the fitness industry, to identify key trends, competitors, and target audiences. This research was conducted to ensure that the brand would stand out in the market and effectively target its audience.

With a modern and clean aesthetic, a simple color palette, all based on simplicity and functionality, Stark Sportswear offers fitness enthusiasts a seamless shopping experience and a cohesive brand image across all touchpoints. The logo is based on a minimalist and modern design approach that conveys strength and confidence. The focus on research, strategy, and design resulted in a brand that is uniquely positioned to make an impact in the competitive fitness and sportswear market.

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Let's Work Together

Contact

hey@nikolangley.com

Social

© 2024 nikolangley

Let's Work Together

Contact

hey@nikolangley.com

Social

Working on a new website

© 2024 nikolangley